NORMALCY BIAS / COGNITIVE DISSONANCE / LEARNED HELPLESSNESS


From Wikipedia:

The normalcy bias, or normality bias, refers to a mental state people enter when facing a disaster. It causes people to underestimate both the possibility of a disaster occurring and its possible effects. This often results in situations where people fail to adequately prepare for a disaster, and on a larger scale, the failure of governments to include the populace in its disaster preparations. The assumption that is made in the case of the normalcy bias is that since a disaster never has occurred then it never will occur. It also results in the inability of people to cope with a disaster once it occurs. People with a normalcy bias have difficulties reacting to something they have not experienced before. People also tend to interpret warnings in the most optimistic way possible, seizing on any ambiguities to infer a less serious situation.

 The Nazi genocide of millions of Jews. Even after knowing friends and family were being taken against their will, the Jewish community still stayed put, and refused to believe something was "going on." Because of the extreme nature of the situation it is understandable why most would deny it.

The theory of cognitive dissonance in social psychology proposes that people have a motivational drive to reduce dissonance by altering existing cognitions, adding new ones to create a consistent belief system, or alternatively by reducing the importance of any one of the dissonant elements. It is the distressing mental state that people feel when they "find themselves doing things that don't fit with what they know, or having opinions that do not fit with other opinions they hold." A key assumption is that people want their expectations to meet reality, creating a sense of equilibrium. Likewise, another assumption is that a person will avoid situations or information sources that give rise to feelings of uneasiness, or dissonance. Cognitive dissonance theory explains human behavior by positing that people have a bias to seek consonance between their expectations and reality.

Smoking is a common example of cognitive dissonance because it is widely accepted that cigarettes can cause lung cancer, and smokers must reconcile their habit with the desire to live long and healthy lives. For example, smokers could rationalize their behavior by concluding that only a few smokers become ill, that it only happens to very heavy smokers, or that if smoking does not kill them, something else will. This case of dissonance could also be interpreted in terms of a threat to the self-concept. The thought, "I am increasing my risk of lung cancer" can be dissonant with the self-related belief, "I am an intelligent, reasonable person who makes good decisions." As it is often easier to make excuses or pass judgment than it is to change behavior or values, cognitive dissonance research contributes to the abundance of evidence in social psychology that humans are not always rational beings.

Learned helplessness is the condition of a human or animal that has learned to behave helplessly, failing to respond even though there are opportunities for it to help itself by avoiding unpleasant circumstances or by gaining positive rewards.

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